Moments to everything
The apartments of Trieste, named after a city in northeastern Italy, are located in Sydney’s Ultimo and provide spectacular views to the city skyline.
Their close proximity to the city and an eclectic mix of cityside suburbs, became the reference point for the design treatment across the marketing campaign — oversize vertical type was a subtle reminder that the city and its attractions were never far away, and ‘pockets’ of imagery and information throughout hinted at all the surrounding attractions.
The design treatment was implemented across the whole campaign to include sales brochure, advertising, display suite design and graphics, building signage and website.