'You be you, and I'll be me'
Deloitte's Diversity, Equity and Inclusion narrative was brought to life through a new campaign identity and animation, for their upcoming APLS conference.
Working with the Deloitte brand identity and the tagline 'You be you, and I'll be me', a cut-and-paste visual approach was employed to authentically celebrate the myriad ways we are all different and convey the philosophy of proudly bringing our whole selves to work... whatever that looks like.
Narrative Strategy Shane Currey
Animation David Gabriel